Mongoose is Official Bicycle Supplier to World’s Largest BMX / Skate Park
MADISON, Wis. – July 26, 2006 – Mongoose Bicycles proudly announces its partnership with the world’s largest BMX and Skate Park, the SMP Park, as its exclusive bike supplier. Mongoose bikes will be offered as demo and rental bicycles to park visitors. A Mongoose retail sales plan at the park is also underway.
“We are excited to provide Mongoose bicycles to the SMP Park,” said Bruno Maier, EVP Marketing and New Business, Pacific Cycle, owner of the Mongoose brand. “We’re happy that a world-class destination like the SMP Park recognizes the quality and reputation of Mongoose. We are certain that our bikes will provide park visitors with optimal riding experiences and we’re pleased about the exposure to the Chinese market with future Mongoose customers riding our bikes. It’s an important part of our strategy as we enter the Chinese market.”
The SMP Park will take delivery of their first batch of bikes in August 2006. Mongoose is providing the SMP Park with several top BMX Freestyle models, as well as jump / urban bikes and the popular BMX/MTB cross-over bike, the “Ritual.”
“Mongoose is a very reputable brand with exceptional products,” said Jonathan Wu, SMP Park Marketing Director. “We are pleased to offer our visitors Mongoose bicycles. It was important that we align our brand with a like-minded, positive brand like Mongoose, and we expect the Mongoose bikes to perform well and are eagerly awaiting their arrival.”
Mongoose has been setting trends and popularizing cycling and action sports for more than 30 years, and continues to grow and prosper with more than 40 models of BMX, trail, freestyle, jumping and mountain bikes. Check Mongoose.com for the latest information on Mongoose athletes, products and news.
The SMP Park is the world’s largest BMX and Skate park. Located in Shanghai, the SMP Park offers riding and skating experiences for all levels of riders, including the world’s top athletes, and is the home to the invitation-only Shanghai Showdown Gravity Games. http://www.smpskatepark.com/skate/park.htm
Losey 8/2/2006 3:37 PM